• Conference Day - 6 November - Budapest Music Center

    The language of the conference is English.
    The program may be subject to change.

    Main Stage

    9:30 - 9:40 - Welcome and opening

    Melinda Miklós, CEO, WeAreOpen

    *Innovation Through Diversity*

    9:40-10:00: KEYNOTE - When everybody plays, we all win!
    Anke den Ouden, General Manager of the region of 24-countries in CEE (Central-Eastern Europe), Microsoft

    Different experiences, backgrounds, and viewpoints in life lead to different solutions - why not use this as a source of innovation? Learn the experience of those who already consciously build on diversity as an asset for innovation.

    *Excellence in Belonging*

    Shortlisted Open Spotlight Award Case Study

    10:00-10:10 How storytelling can support an inclusive company culture
    Kevin A. Murray, CEO for Central-Europe and Country Head for Hungary


    Living Library is a tool that seeks to challenge prejudice and discrimination. It works just like a normal library: visitors can browse the catalog for the available titles, choose the book they want to read, and borrow it for a limited period of time. After reading, they return the book to the library and, if they want, borrow another. The only difference is that in the Living Library, books are people, and reading consists of a conversation

    *Excellence in Belonging*

    10:10-10:25 Living Library powered by Citi


    *OPEN 2029*

    10:25- 11:05 Multidisciplinary effort to understand the driving forces behind the current and future trends of the diversity and inclusion discourse
    Panel Discussion
    Michal Myck, Director and Member of the Board, CENEA,

    Jacquelyn Reeves Executive Training Professional, Reeves3C Consulting,

    Melinda Miklós, CEO, WeAreOpen


    The next level of building an open corporate culture, successfully working for diversity and inclusion, requires the understanding of a broader landscape that affects people’s life, thinking, and expectations. With the help of experts from various fields, we aim to understand the key influencing factors behind the current trends that should be considered when working for D&I in the future.

    11:05 - 11:30 Networking Break


    *Excellence in Belonging*

    11:30-11:40 Living Library powered by Citi

    *Innovation Through Diversity*

    11:40-12:00 Disruptors at the workplace - Utilizing team diversity to supercharge product innovation
    Karolina Marzantowicz, The Heart, Head of Blockchain
    Meet a former CTO of IBM, an entrepreneur, and executive advisor. Karolina will share how she could build on team diversity when delivering innovative solutions.

    *Excellence in Belonging*

    12:00-12:20 The bigger picture: Driving inclusion at Google

    Daniel Toth, Trust & Safety Analyst, Google

    With 100,000+ employees and one of the most active LGBTQ+ employee groups in the industry, Google's history in the field provides an excellent case study with many learnings.

    *OPEN 2029*

    12:20 -12:30 Using VR To Create Empathic Experiences
    Fanni Fazakas, VR Artist, OCG Immersive


    12:30 - 13:30 Networking Lunch

  • Breakout Sessions

    Join us in the Library

    Presenting shortlisted OPEN Spotlight Award Case Studies


    *Excellence in Belonging*

    13:30-13:40 Connecting the Dots

    Metta Karafiáth, Marketing & Communications Manager, Nielsen Hungary


    *Excellence in Belonging*
    ‘Holy Craziness’ – Be the colourful best version of yourself with us

    Linda Szijjártó, dr. Organizational development expert, Telenor


    *Excellence in Belonging*
    Disabled or enabled? How to become an enabling workplace?

    Anita Szabó, Transition Project Manager, Eaton Enterprises Hungary


    *Excellence in Belonging*
    14:00-14:10 The difference we can make

    Klaudia Cseh, Employee Experience & Diversity Lead, BP GBS Europe


    14:10-14:20 Q&A


    *Excellence in Belonging*

    14:20 - 14:50 Taking Diversity and Inclusion to the Next Level - Cultivating a sense of belonging
    Panel discussion

    Eva Virag Uzsak, Managing Director Kincentric Hungary,

    Bea Juvancz, Managing Director, Finance - Morgan Stanley

    Rita Veres, Head of Strategy, Edisonplatform

    It is proven by research, that belonging has a strong correlation to engagement, commitment and motivation at the workplace. In this panel discussion, we invited HR leaders and professionals to discuss how to take diversity and inclusion to the next level to effectively create a culture where employees feel confident to express their true selves.

    Join us in the Loft

    Presenting shortlisted OPEN Spotlight Award Case Studies


    *Engine of Change*

    13:30-13:40 Inclusion and Diversity: from Zero to One​

    Lajos Tornyi, Vice President, Global Marketing, BlackRock Hungary


    *Engine of Change*

    13:40-13:50 Creation of the LGBT+ Ally Community at BT RoC Hungary

    Zsófi Bártfai, Project Manager, Founder of the LGBT+ Community, BT RoC Hungary


    *Engine of Change*

    13:50-14:00 Engine of Change – The details DO matter
    Camille Gueno, Division Manager / Inclusion and Diversity Sponsor and Edgar Gomez, Finance Lead Analyst / PRIDE Chapter Lead, ExxonMobil Global Business Center Hungary


    14:00-14:10 Q&A


    *Mission Possible*

    14:10-14:20 Breaking the Glass Ceiling with Sign Language

    Antal Karolyi, CEO and Erik Herczeg CTO SignCoders


    *Innovation through Diversity*

    14:20-14:30 When generations innovate - a story of building bridges

    Gabriela Neamţu, Corporate Center & HR Manager, MOL Romania


    *We See You Here*

    14:30-14:40 Progressing towards a gender-balanced leadership 

    Andrea Bujdoso, Country Chair, Shell Hungary


    14:40-14:50 Q&A





    Join us in the Library

    *Mission Possible*

    15:00 - 15:40 The Europe-wide cooperation of small and large businesses to support underrepresented groups in business with a focus on the LGBTI community and the idea of Supplier Diversity.
    Ludo Swinnen International Contact Center Leader at Raiffeisen Bank International, Vienna, Austria, Co-founder East meets West & EGLCC


    Join us in the Loft

    *Mission Possible*

    15:00 - 15:40 Is gender a synonym for women?
    Olga Kordys-Kozierowska – CEO Success Written in Lipstick Foundation

    • Invisible privileges
    • Inclusive culture
    • Male Champions of Change
    • Best practice examples

    15:40 - 16:00 Networking Break

    Main Stage

    *We See You Here*

    16:00-16:20 Diversity in Central Europe – The best a brand can get?”

    Elemer Balogh, Central Europe Home Care Brand Manager, P&G


    The market we play on Central Europe is highly diverse, yet the atmosphere is not. P&G is the global player with global brands and global culture.

    Our brands have to take responsibility yet aim to be locally relevant at the same time to best serve consumers. We will show you some of the top relevant ads in how we are acting on this citizenship responsibility.

    What we learned so far is that

    1) diversity will be a long journey in our region – but we are committed and we will not give up.

    2) education works.


    *We See You Here*

    Shortlisted OPEN Spotlight Award Case Study

    16:20 - 16:30 Challenging the stereotypes

    Judit Szűcs, Public Affairs and Communication Lead, Coca Cola


    *We See You Here*

    16:30 - 17:10 Challenging the stereotypes

    Panel discussion

    Veronika Hermann, Assistant Professor, ELTE

    Sarolta Gál, Strategy Director DDB

    Judit Szűcs, Public Affairs and Communication Lead, Coca Cola

    Katalin Barsony, Executive Director, Romedia Foundation

    Meet some of the most discussed ads that touched stereotypes and created a debate, then look further. With the help of experts and company representatives, we aim to discuss why the representation - and what sort of representation - of minority groups matter in ads, in the media, and in popular culture in general, how it can initiate change in society and how companies can get involved.


    *We See You Here*

    17:10-17:30 Wising up to Women 

    Regan Leggett, Executive Director - Thought leadership and Foresight, Nielsen Global markets


    Around the world, women continue to shoulder more of the household burdens, while battling chronic discrimination and experiencing less financial security than ever. That’s why we’re taking a closer look at women around the world, which will help us consider things like:
    How can we give her back time in her day?
    How can we help her and her family live better, more balanced lives?
    What is the role men play in her life?
    How do we portray the role of men in her life?
    How can we talk to her in a more personal, realistic way that’s grounded in her reality—not societal stereotypes?
    Does our company support women through and through? The ones working for us, the ones in the communities in which we serve?"

  • OPEN Spotlight Award - Award Giving Ceremony & OPEN Backstage event

    18:30 Arrivals and welcome drink

    19:00 Welcome speech by WeAreOpen’s CEO Melinda Miklós

    19:10 OPEN Spotlight Award Ceremony

    20:15 Special announcement made by the representatives of WeAreOpen and ELLE Hungary

    20:30 Enjoy yourself, celebrate and network


    Special supporters:
    Coca-Cola Hungary, Coca-Cola Hellenic, Diageo, Kristinus Wine Estate

  • Deep Dive Day - 7 November

    Hosted by WeAreOpen's Sponsors

    Meet @Morgan Stanley

    *Engine of Change*

    10:00-12:00 It Takes Two: How a Culture of Constructive Feedback Can Work
    Andrew Hefler, Chief Trainer, Dramatrix

    Using applied improvisation and theatre techniques this brief workshop will give a practical hands on experience of how feedback can go from being a taboo or hypersensitive issue to becoming a means for the pursuit of growth and the glue the unites high performing teams.

    Andrew Hefler will guide you through a series of exercises to that cater to the group’s needs and questions regarding giving and receiving feedback and understanding the essence of the two parties being united in one goal. Feeling that action and ask taking grants the necessary rewards for group work.

    12:00-12:30 Break, sandwiches


    *Mission Possible*

    Shortlisted Open Spotlight Award Case Study

    12:30 - 13:30 What is the word for ’unconscious bias’ in Hungarian? - tackling unconscious bias in Hungarian organizations at a large scale

    Éva Zanin, Sustainability senior manager, D&I officer of Magyar Telekom Plc.
    Building on global best practices when developing an open-source Unconscious bias e-Learning platform for Hungarian businesses.

    *Engine of Change*

    13:30 - 14:15 Toolkit for building impactful employee networks I.
    Ludo Swinnen, International Contact Center Leader at Raiffeisen Bank International, Vienna, Austria, Co-founder East meets West & EGLCC


    14:15 - 14:45 Toolkit for building impactful employee networks II.

    Tamás Dombos, Board member Hátter Society


    *Mission Possible*

    14:45 - 15:30 Workshop on Roma inclusion with Romedia Foundation

    Meet the award-winner documentary filmmaker and executive director of the Romedia Foundation who will share stories about modern racism and lead you through the process of creating awareness of Roma inclusion.

    Katalin Barsony, Executive Director, Romedia Foundation



    Meet @Google

    *Excellence in Belonging*

    10:00-12:00 Who’s the boss? Who’s the best?
    Creating inclusive teams in specific contexts: German and American teams

    Jacquelyn Reeves, Executive Training Professional, Reeves3C Consulting

    Meet and get inspired by Jaquelyn Reeves, one of the shortlisted people on the European Diversity Award, who will lead you through the process of creating new awareness of unseen or hidden dynamics in the workplace to be able to build inclusive teams.
    The world is interconnected and interdependent, and so are teams. Dive into this two-hour intensive look at working globally together in teams, in this case two superpowers, Germany and the US. We will look at a case study of a team based between Bavaria and Houston, Texas and discover our biases, stereotypes, and preferences for who we work well with and what may surprise. You will have the opportunity to brainstorm and speculate and most of all share your stories of what you have seen in teamwork. Together we will create a space of creativity and growth, new inspiration and know-how to take with you on your journey.


    12:00-12:30 Break, sandwiches


    *Mission Possible*

    12:30 - 13:30 Rethinking Age

    Klaudia Bachinger, Founder, CEO WisR

    How companies can overcome labour shortage and skill mismatch with mature talents. Learn from best practices how we actively help age-friendly companies to uncover a hidden, skilled and flexible workforce.


    *Excellence in Belonging*

    13:30 - 14:30 Inclusive Leadership

    M.A. Jana Tikalova, Founder & CEO, Diversity & Inclusion consultant, trainer and mentor, OPIM

    A leader should consciously value diversity, encourage contribution of all his/her team members without bias thinking and micro-behaviour.
    Leader’s role and micro-behaviour to value diversity
    engage in diversity-based conflicts, lead without bias thinking

    • How to understand and work with diverse team? – introducing two tools to learn about values, motivators and needs of your team. 
    • Equality vs equity. 
    • Top down approach for Inclusive Company Culture
    • 71% of companies aspire to have inclusive culture, only 12% meet that goal (Deloitte, 2017) – what does it mean in practice?

    *Excellence in Belonging*

    Shortlisted Open Spotlight Award Case Study

    14:30 - 15:30 Need a checklist? - First steps towards inclusion

    Vladimira Senčar Perkov, Human Resources director, INA

    Rita Csernai, Capability Development & Strategic HR Senior Expert, MOL Group

    Although there is no one size fits all solutions, sometimes a helpful guideline, an almost-checklist could come handy, especially when starting something new. Come and meet the organization that is ready to share how they started building inclusion.

  • Delivered by role models and international diversity experts from Fortune 500 companies, startups, and global initiatives.


    The two-day program brings to you the latest trends, inspires positive changes, and equips you with best practices. As a point of reference, you may want to check out the agenda of the previous OPEN Conference.


    This year, OPEN Conference will bring to the spotlight the following angles. You may find a reference to these next to each program. Our intention is to help you set up your day the way that is the most suitable for your organization's needs.


    Engine of Change: people who drove an organization toward greater openness


    Innovation through Diversity: how a diverse group leveraged their different background as part of innovating


    Mission Possible: how diversity and inclusion supported the core business of a company


    Excellence in Belonging: how creating an open corporate culture contributed to the sense of belonging


    We See You Here: the change that a more realistic representation of people, minorities brought to companies and communities


    OPEN 2029: Changing landscape that may influence the D&I discourse, initiatives, and challenges in the future